The Small But Mighty Marketing Podcast
Josh Becerra and Shinhee Son share insights on ways to prioritize learning over metrics and connect digital marketing to your business’s bottom line. Join us each episode as we explore data, strategy, communication, and processes to help you drive results with clear accountabilities that your whole company can get behind. Learn from experiences shared by the hosts and special guests who’ve gone from scrappy to scalable.
The Small But Mighty Marketing Podcast
Mastering Demand Gen: ‘How I Work’ EP54 w/ Stephanie Alles (Uponor)
Full episode at: https://augurian.com/blog/how-i-work-stephanie-alles/
In this episode, join Josh Becerra and Steph Alles, the Director of Demand Generation at Uponor, as they dive into topics like demand generation, content marketing, and navigating challenges in the B2B manufacturing space.
Steph shares insights on building a marketing function from the ground up, managing global teams, and the importance of relationships in agency partnerships. Discover thought-provoking discussions on leadership, marketing in uncertain times, and the role of AI in the industry.
Gain valuable tips for marketers and business leaders alike! Don't miss out on this engaging conversation filled with practical advice and real-world experiences. Subscribe for more insightful discussions and stay updated with the latest trends in the marketing landscape.
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Explore more content from leaders in the marketing community on our podcast. Or visit our blog to find more digital marketing tips and ideas.
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