The Small But Mighty Marketing Podcast
Josh Becerra and Shinhee Son share insights on ways to prioritize learning over metrics and connect digital marketing to your business’s bottom line. Join us each episode as we explore data, strategy, communication, and processes to help you drive results with clear accountabilities that your whole company can get behind. Learn from experiences shared by the hosts and special guests who’ve gone from scrappy to scalable.
The Small But Mighty Marketing Podcast
Am I Empowering or Micromanaging? EP53 W/ Jennifer Jones, CMO
Full podcast and transcript: https://augurian.com/blog/how-i-work-jennifer-jones/
Jennifer Jones, VP of Marketing at TIDI Products LLC, draws from her two-decade medical devices career in a compelling interview. She highlights her passion for leadership development, advocating team empowerment. In episode 53 of "How I Work," Jennifer candidly explores her unconventional journey, emphasizing the value of career "stumbles."
The discussion extends to team management intricacies, the post-pandemic virtual work landscape, and addressing workplace PTSD challenges. As a CMO, Jones offers profound insights into cultivating a failure-centric learning culture and the pivotal role of marketing in organizational influence. Key topics include:
- Balancing Micromanagement and Empowerment
- CMO Longevity: Tips, Tricks, and Mistakes in Marketing Careers
- Leadership Learning Resources: Jennifer's Book and Resource Recommendations
Explore Jones' wisdom on effective leadership, workplace culture, and navigating change, enriching this insightful interview.
Explore more content from leaders in the marketing community on our podcast. Or visit our blog to find more digital marketing tips and ideas.
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